Monday, March 21, 2011

"Be Red Cross Ready" and Support Your American Red Cross!

Bernardo, Susana, and Ryan are "Red Cross Ready!"
Greetings Red Crossers!

My name is Ryan Houtby and I'm here to inform you about an exciting new fundraiser that your local Red Cross chapter is having to support awareness for National American Red Cross month in March. 

I am part of a marketing team from Fresno State, along with two other really awesome people by the names of Bernardo Martin and Susana Villa Gomez. As an assignment in our Marketing class, we were asked to help a local Fresno agency market any ideas that they had, and we are very excited to be working with the American Red Cross Central Valley Chapter!

For the month of March, the American Red Cross is going to be selling “Be Red Cross Ready”  bands. If you are not familiar with these, they are small silicone bands that hang on your wrist to support a certain cause. The bands will have the phrase “Be Red Cross Ready" printed on them. The bands are very popular and make great gifts! The best part is that at the same time you will be spreading awareness for a great cause. 

Each band will cost $2.00, and 100% of the proceeds go directly to the mission services of the American Red Cross. Our marketing team will be distributing the bands to local high schools and community colleges to sell. But if you would like to sell some or purchase your own "Be Red Cross Ready" band then all you need to do is contact me or one of my teammates to sign a fundraising agreement. If you have any questions at all about the bands, contact any one of us at:

We are all really excited about this fundraiser and hope that you will join us in supporting the American Red Cross!